What you CAN do and what you ARE doing are completely different worlds.

To the outside world, whatever you ARE doing is what you CAN do, and anything they don’t see you doing, you CAN’T do.

That’s why presentation and promotion are so important. 

It’s not egotism.  It’s taking cold, hard responsibility for what YOU know you can do – so that everyone ELSE will know you can do it, too.

And then you’ll get to do it more.

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